2019年5月新書目錄

應用科學類 (共77冊)
書名/作者 出版項 索書號
愛酒家的蘇格蘭威士忌講座 : 100間蒸餾廠的巡迴試飲之旅 / 和智, 英樹 2017 463.834 2844
利用情境感知於行動應用程式 : 以市民大聲公為例 = A context aware-based mobile application : a case of louder / 劉, 詩芃 (Liu, Shih-Peng) 2017 494.1 7204:2 2017
行動廣告方法之研究 = The study of approaches of mobile advertising / 陳, 悅文 (Chen, Yueh-Wen) 2017 494.1 7590 2017
生存新紀元 : 分享經濟之研究 = The new age of survival : the sharing economy and the emergence of sharing capitalism / 戴, 萊恩 (Dexter, Brian Alexander) 2017 494.1 4346 2017
已開發國家的製造業服務化趨勢 : 比較利益觀點 = The Trend of Servitization of Manufacturing in Developed Countries: A Perspective of Comparative Advantage Theory / 艾, 由那 (Yunus, Yigit Ezgi) 2017 494.1 4451:5 2017
使用社群媒體對企業不道德作為之研究 : 以富國銀行虛假帳戶事件之個案研究 = The investigation of unethical business practices using social media : case study of Wells Fargo & company's fake account event / 伊, 米可 (Ebora, Micko Angelo Cantos) 2017 494.1 2791 2017
時尚零售商N+Z商業模式之研究 = A study of the fashion retailer N + Z by using a business plan and business canvas model / 夏, 瓦娜 (Xiavanna Nicole Martin) 2017 494.1 1014:3 2017
募資平台之研究 : 以Kickstarter 個案為例 = The study of crowdfunding-The case of kickstarter / 陳, 甯禎 (Chen, Ning-Chen) 2017 494.1 7533 2017
Uber之服務體驗工程與創新服務設計 = Service experience engineering and innovative service design : a case of Uber / 金, 多賢 (Kim, Joyce Da-Hyun) 2017 494.1 8027 2017
以Airbnb為主題之創新服務設計 = Service design of Airbnb using service experience engineering / 伊, 茱莉 (Navarro, Juliana Escobar) 2017 494.1 2744:3 2017
女性政治之文化差異 : 性別刻板印象對女性候選人評估與投票之影響 = Cultural differences of women in politics : gender stereotypes, candidate evaluations, and voting for women candidates / 蓋, 南希 (Gabaldon, Nancy Irene) 2017 494.1 4444:12 2017
中小企業的創新因素與策略之研究 = SMEs' innovation factors and strategies / 張, 華庭 2017 494.1 1140:2 2017
以全球觀點探討社群網路行銷之研究 : 以星巴克臉書粉絲專頁為例 = Social network site marketing in a global perspective: A study of starbucks facebook fan page / 洪, 宗鋰 (Hung, Tsung- Li) 2017 494.1 3438 2017
企業發展在中國之研究 = Doing business in China / 米, 格爾 (Bomchil, Miguel) 2017 494.1 9041:2 2017
網絡消費者行為研究 : 以時尚奢侈品牌為例 = An internet consumer buying behavior's study for two luxury fashion brand / 涂, 娟君 2017 494.1 3841 2017
原產地國家和消費者民族中心主義對品牌的影響圖像和產品評估 = Effect of country-of-origin and consumer ethnocentrism on brand image and product evaluation / 希, 瓦洛 (Pongsinburapat, Sivaroj) 2017 494.1 4013:2 2017
對顧客滿意與服務品質之研究 : 以Instagram 應用軟體為例 = Investigation of customer satisfaction and service quality through social media : case study of Instagram app / 柏, 珍妮 (Bernabe, Jenny May Guevarra) 2017 494.1 4614:3 2017
探究家族企業之國際化 : 所有權與世代參與 = Family business internationalization : the ownership and the generation involvement / 派, 瑞華 (Pingwang, Pariwat) 2017 494.1 3214 2017
正念在商業之應用 : 冥想與正念對幸福感之初探 = Mindfulness in business : how meditation & mindfulness can improve worker well-being / 班, 格利 (Benton, Gregory Robert) 2017 494.1 1142 2017
時尚奢侈品牌運用社交網站行銷之研究 : 以泰國為例 = A study of social network site marketing forluxury fashion brands in Thailand / 張, 妙煌 (Thiantravan, Thiantravan) 2017 494.1 1149 2017
共享經濟與消費者創新之探討 : 以Uber台灣為例 = Sharing economy and consumer innovativeness : a case of Uber Taiwan / 王, 奕又 2017 494.1 1007:2 2017
創新對科技領導企業的影響 : 財務觀點 = Study of innovation in pioneer high : tech firms from a financial perspective / 莫, 瑟吉 (Molins Gutierrez, Sergi) 2017 494.1 4414:7 2017
服務業員工情緒感染與顧客忠誠度之關係 : Employee's emotional contagion and customers' loyalty in service encounters / 范, 亞莉 (Alexandra van der Schaar Giménez) 2017 494.1 4414:8 2017
App Store 與 Google Play 商業模式之比較 : 運用Delta 分析模式 = A comparison study of business models on App Store & Google Play by using delta model / 包, 魯卡 (Barrile, Luca) 2017 494.1 2722:5 2017
雙佔市場的最低價格保證 : 以旅遊預訂網路中介商為例 = Low price guarantees in duopoly-dominated market : a case of online travel agency / 施亞可 (Schwarz, Jakob Friederich) 2017 494.1 0811 2017
信息科技行業的後進策略在傳統零售業的運用 : The application of latecomers' catch-up strategies to the traditional retail industry,derived from the Information technology industry / 張, 碧絲 (Bi Si Zhang) 2017 494.1 1112 2017
多國企業在新興市場營運之研究 : 以聯合利華與寶僑在印度為例M = ultinational enterprises operating in emerging economies : the case of unilever and procter & Gamble in India / 艾, 莉莎 (Marion Boissonnas, Alicia) 2017 494.1 4444:13 2017
義大利公司的國際化 : 以費列洛家族企業為例 = The internationalization of italian firms : a case from 'Ferrero' family company / 艾馬洛 (Aprile, Mauro) 2017 494.1 4473 2017
快餐業企業社會責任報告與網頁分析 = Corporate social responsibility report and website analysis in fast food / 阮, 暉 2017 494.1 7167 2017
正念在不同文化下對溝通之探討 : Mindfulness in communication under cultural differences / 法, 瑪塔 (Marta Lucia Fernandez Rdsales) 2017 494.1 3414:3 2017
共享經濟與創新之探索性研究 = The exploratory study in sharing economy and innovation / 藍, 安魯 (Ramdani, Amr) 2017 494.1 4432:5 2017
正念對工作績效和倫理决策的影響 : 以紡織公司個案為例 = Implications of mindfulness on workplace performance and ethical decision-making : case study of textile companies / 周, 天厚 2017 494.1 7717 2017
比較不同國家消費者使用行動支付行為之研究 : Comparison of Mobile Payment Behaviour for Different Countries / 歐, 利恩 (Orjan Elverum Holm) 2017 494.1 7726:2 2017
職場工作者之正念傾向 對工作倦怠、職家衝突、犬儒主義之影響 = The relationships among mindfulness, job burnout, work-family conflict, and cynicism : the case of workplace workers / 邱, 寶釵 2017 494.1 7738 2017
利用Google雲端系統提升跨國物流承攬公司營運效率之研究 = The operational efficiency improvement of global logistic company by Google cloud system / 李, 茂駿 2017 494.1 4047:4 2017
以全球觀點探討正念對企業激發創造力及創新之研究 = A global view of mindfulness in business-unlocking creativity and inspiring innovation / 甘, 傑森 (Gant, Jason Matthew) 2017 494.1 4424:9 2017
探討行動社群遊戲之動機滿足 = Gratification for playing mobile social games / 包, 莎拉 (Bouazza, Sarah) 2017 494.1 2745 2017
威士忌的科學 : 從穀物發酵到蒸餾的煉金術,全面揭開征服全世界最多人味蕾的飲品秘辛 / 史蒂文森 (Stephenson, Tristan) 2018 463.834 5404
知的戦闘力を高める独学の技法 / 山口, 周 2017 494.35 2677:2
虛擬貨幣與第三方支付對未來銀行業務的影響 = The impact of virtual currency and third party payments on banks' future business / 沈, 怡伶 2018 494.2 3492:2 2018
關鍵行銷 : 消費心理大師10大黃金行銷課 / 費里爾 (Ferrier, Adam) 2018 496.34 5561
佛教非營利組織訪視志工傳承之研究 : 以佛教慈濟基金會為例 = A study on the legacy of visiting volunteers by Buddhist non-profit organizations : the case of Buddhist Tzu Chi Foundation / 陳, 志明 2018 494 7546:3 2018
探討企業基金會關懷偏鄉部落成效 : 以東森慈善基金會「愛的早餐」方案為例 = Explore the effectiveness of corporate foundations in caring for rural tribes : take the breakfast program by Eastern Charity Foundation as an example / 關, 杰玲 2018 494 7741:2 2018
非營利組織推動不動產仲裁之探討 : 以中華不動產仲裁協會為例 = A study on non-profit organizations promote real estate arbitration : a case of Chinese Real Estate Arbitration Association / 嚴, 佳玲 2018 494 6621 2018
一個非營利工作者的組織承諾之自我敘說分析 = Self-narrative of the organizational commitment of a non-profit worker / 黃, 舒怡 2018 494 4489:2 2018
企業社會責任、企業規模與併購之關係 = The relationship among corporate social responsibility, firm size and mergers & acquisitions / 馮, 怡媗 2018 495 3194 2018
董監事股權質押與關鍵查核事項 = Directors' and supervisors' share collateralization and key audit matters / 林, 秀織 2018 495 4422:6 2018
因素、預算和集體效應對中華民國地方法院效率的影響 = The influence of factor, budget, and group effect on the efficiency of district courts in the R.O.C. / 謝, 文緯 2018 495 0402 2018
金融商品評價損益與股利政策 / 黃, 芷苓 2018 495 4444:10 2018
年輕消費族群的手機購物行為之研究 : 以台灣大學生為例 = A study on the mobile shopping of young consumers : the sample of college students in Taiwan / 劉, 元舜 2018 494 7212:2 2018